Jensen Pure Water Co. truck, c. 1930

The Jensen Pure Water Company truck parked in front of the water house. The truck is fitted with special shelving for transporting five gallon water jugs. The company started offering home delivery around 1931.

The Jensen Pure Water Co. was established by the Pitchford Brothers and the water was sourced from the well at J. J. Pitchford's house on Indian River Drive. Several soda fountains and restaurants in the area boasted about their use of Jensen Pure Water in the newspapers. Jensen Pure Water Co. also ran a variety of ads in the local papers during the 1920s and 1930s, including the example provided here, from the South Florida Developer (23 Sep 1927).

Published in Sandra Thurlow's book, Historic Jensen and Eden on Florida's Indian River (p. 86)

Scan gift of Beverly Miller and Betty Merrill via Sandra Thurlow

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Black and white print; 2.5x3.5 inches

English

Still Image

Thurlow-2025-039-pitchford-001a

2025.039

Photographic print